The Top 7 Color Trends For This Fall and Winter

Every year the fashion industry at large compiles the latest trend report that predicts the hottest colors of the season. If spring was all about butter yellow and light pastels, it’s only natural to ask: what will the color palette be as we move into the colder months? According to industry (and my own personal) trend forecasting, this winter season is shaping up to be richer, moodier, and more textured than ever – ushering in hues that feel both refreshing and deeply grounded. So what are the top fall and winter color trends? These are the shades that will define the months ahead.

The top colors for Fall 2025 / Winter 2026 are:

CHOCOLATE BROWN
RICH BURGUNDY
CITRINE
DEEP RED
PUMPKIN SPICE
POWDER PINK
ICY BLUE

**Pantone just announced their color of the year for 2026 is Cloud Dancer (a shade of white).  This color was chosen to represent calm and tranquility at a time when the world feels frenetic and chaotic.

CHOCOLATE BROWN

Chocolate brown is having a full-on moment this winter – brown is truly the new black. With Pantone’s Color of the Year for 2025 being Mocha Mousse, it’s no surprise that rich browns are everywhere this season. Fashion trends in general are leaning into earthy tones and luxurious textures, making chocolate brown the shade that instantly elevates any outfit and shows you’re in the know. Think monochromatic looks with long coats, knee-high boots, and custom leather jackets that feel both modern and timeless. Fashion designers at brands like Khaite, Alaïa, and Gucci are all championing this warm, grounding color and it’s quickly become the go-to neutral of the season.

RICH BURGUNDY

Burgundy is having a serious moment this season. From deep wine hues to plum shades, burgundy is all over winter collections, bringing a dark warmth to every piece. Fan-favorite brands like Khaite, Nili Lotan, Doen, and Alaïa are all showcasing deep shades of burgundy, including soft knits perfect for layering and sleek leather that looks ultra chic. It’s the kind of color that elevates every style, from high end accessories to cozy knits.

CITRINE

Citrine is the unexpected shade making a statement this season, and it’s such a fun way to brighten up all the cozy layers we’re wearing right now. While the exact shades of green are up for debate (mint? slime green?), what’s clear is that this is one of those fashion colors that stands out against all the other rich hues of the season and plays so well with dark brown, navy, burgundy, and grey. If your personal style leans toward mixing in pops of color, this is the trend for you this season. From a chic Tory Burch moment to that perfect Prada purse or even a bold Staud shoe, citrine is everywhere and it’s making fall outfits feel just a little more electric.

DEEP RED

Deep reds are back again this season. (Is it any surprise that it’s a top winter color trend year after year?) From Ferragamo to Alex Mill, rich shades of red and scarlet are showing up everywhere from high end designers to high street retailers. It’s one of those standout colors that just instantly elevates any outfit. Whether you go all in with a statement blazer or dress, or just add a little hit of red with your winter accessories, it’s the easiest way to give your look a bold, confident pop.

PUMPKIN SPICE

Pumpkin tones for fall?  Groundbreaking.  But this season it’s not what you might expect. Rather than leaning orange, this shade feels more like a winter melon: softer, moodier, and totally new for fall/winter. It’s incredibly versatile and looks beautiful when mixed with neutral shades, giving outfits warmth in a color that looks good on every skin tone. Gabriela Hearst took a deeper, darker approach to the color, while Saint Laurent went bold. Other designers like Victoria Beckham, Ulla Johnson, Hermès, and Gucci also favored this fresh take on pumpkin spice, solidifying it as one of the standout hues of the season.

POWDER PINK

While winter fashion generally leans into darker or bolder colors like gem tones, it’s nice to have a light, feminine color sneak in during the colder months. This softer shade feels so pretty against the more decadent colors this season, adding a light, romantic twist. It was seen all over the runways at Miu Miu, Chanel, and Isabel Marant, proving it works just as well for sleek tailoring as it does for casual style. It’s easy to bring into your everyday style: add a pair of Adidas Gazelle sneakers, a soft cashmere sweater from J.Crew, or a statement puffer from Moncler, and you’ve got the perfect pink moment for winter.

ICY BLUES

Light blues are one of the standout color stories this season, offering a fresh, crystalline take on shades of blue. They’re incredibly wearable paired with denim or mixed with navy, dusty blue, or cobalt for a tonal look that feels modern and pulled together. Designers like Stella McCartney and Tom Ford sent icy blue down the runway paired with deep black and rich brown, for a cool take that’s also incredibly wearable.

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